![]() ![]() ![]() Auto services: auto services like AutoZone, Advance Auto Parts, Pep Boys, Juffy Lube, etc.luxury accessory brands like Gucci, Louis Vuitton, etc. Apparel & Accessories: Broad range of apparel brands like H&M, Zara, J Crew, The Gap, UnderArmour, A&F, VF, Urban Outfitters, Ralph Lauren, Tapestry, Levi’s, Luxottica, Lululemon, etc.Amazon: Amazon, Amazon Prime, Amazon Prime Now, Pillpack, Amazon Fresh, Zappos,, Kindle and a select few smaller Amazon properties.Airlines: airlines like United, Southwest, etc.This study is based on BCG GAMMA data science analytics, leveraging credit card spend data compiled by Earnest Research, other sources and also BCG internal estimates. ![]() He leads BCG's Marketing & Sales Practice in North America as well as BCG's Personalization & Digital Marketing teams globally.Īaron Arnoldsen is an Associate Director and AI Software Engineer in BCG's Seattle office and a leader on BCG's GAMMA team of over a thousand data scientists and engineers. Mark Abraham is a Managing Director & Senior Partner in BCG's Seattle office. To read the previous versions, please visit – first analysis, the second analysis, the third analysis and the fourth analysis. This is the fifth analysis of our consumer spend series. To show what these rapid scenario modeling dashboards can look like, check out this link that showcases a tool our data scientists have built to anticipate the spread of COVID-19 at geo level: ![]()
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